Zebra Striping Podcast
Conducido por la Dra. Laura Catena y Dante McDermott Catena
El zebra striping (consumo cebra) llegó para quedarse. Laura Catena y Dante McDermott Catena presentan Zebra Striping Podcast, una serie de entrevistas del Catena Institute of Wine que, junto a expertos de la industria, explora esta tendencia de consumo emergente, las nuevas tecnologías en el mundo del vino y su impacto en nuestro estilo de vida.
¿Y qué es el zebra striping? En palabras de Laura Catena, consiste en alternar vinos con y sin alcohol en una misma ocasión. El zebra striping es una forma inteligente, deliciosa y divertida de disfrutar el vino con moderación.
Episodios
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Astrología, vino sin alcohol y el secreto del #ZebraStriping | Laura & Dante Catena con Joe Fernández
¿Es compatible entrenar para maratones y disfrutar del buen vino? En este episodio, Laura Catena (Virgo) y Dante Catena McDermott (Leo) conversan con Joe Fernández, astrólogo, comunicador y gran conocedor de la industria vitivinícola.
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The challenge of non-alcoholic wine: quality, technology, and market | Dante McDermott Catena & Tracy Sweeney
Is it possible to create a non-alcoholic wine that satisfies the traditional wine consumer? In this episode, we dive into the category with the greatest growth potential — and the greatest technical challenge — in the wine industry.
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La alternancia como una nueva forma de disfrutar del alcohol | Laura y Dante Catena con Fernanda Orellano
¿Se puede seguir disfrutando del vino… tomando menos? En este episodio, Fernanda Orellano, sommelier, apasionada del vino y conocedora de la industria gastronómica en Buenos Aires y Miami, se suma a la mesa con Laura y Dante para hablar de una tendencia que ya no es tendencia: es evolución cultural.
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How a London train driver became one of wine’s freshest voices online | Dante McDermott Catena & Manny Mireku
How do you go from driving trains in London to becoming one of the freshest voices in the wine world on social media? In this episode, we are joined by Manny, the creator behind @mannydoeswine, to talk about his journey and how he’s breaking down the barriers of “snobbery” in the industry. We discuss making wine accessible, the rise of the No/Low alcohol movement in the UK, and why short-form content is key to engage younger consumers.
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Wine storytelling as a service and the secrets behind “can’t-tell” NOLO drinks | Laura Catena, Dante Catena & Marie Cheslik
Why is it important to make wine easy to understand and approachable? Marie Cheslik — author of “How to Read a Wine Label”, nurse and former Michelin Wine Director — explores what goes through people’s minds when choosing a wine, and shares her views on zebra striping, non-alcoholic wines and the factors she believes play a key role in their success.
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Vino, ciencia e innovación: la perspectiva de un enólogo sobre los vinos sin y bajo alcohol | Agustín Silva & Dante McDermott Catena
Agustín Silva, enólogo de Domaine EdeM y miembro del Catena Institute of Wine, comparte su visión sobre la evolución del vino, la innovación y las técnicas detrás de la creación de productos sin y bajos en alcohol de alta calidad, capaces de ofrecer una verdadera experiencia de disfrute al consumidor.
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Alejandro Vigil: repensando el vino más allá del alcohol | Dante McDermott Catena
Dante Catena conversa con el enólogo Alejandro Vigil para explorar el mundo en constante evolución de los vinos sin alcohol: desde el terroir y la calidad hasta los maridajes y los nuevos hábitos de consumo, y su propia experiencia con el zebra striping.
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What makes a drinks trend last | Laura Catena, Dante McDermott Catena & Erica Duecy
In this episode, Dante McDermott Catena and Laura Catena sit down with drinks industry analyst Erica Duecy, founder of Business of Drinks. Drawing on years of market analysis, Erica explains the four key factors that determine whether a trend has lasting power: Does it solve a consumer problem? Does it persist beyond the initial excitement? Is it spreading across price points, demographics, and countries? And is an ecosystem forming around it? According to Erica, non-alcoholic beverages and zebra striping meet all four criteria, making them far more than a passing fad. The conversation also examines how younger consumers discover and choose drinks. While scores and ratings still matter for expensive purchases, millennials and Gen-Z increasingly rely on social proof from friends, family, social media, and platforms such as TikTok. Erica argues that successful beverage brands must focus on the occasion and experience surrounding consumption. From Zebra Striping to Domaine EdeM’s botanical verjus non-alcoholic creations to the 7% alcohol EdeM Uco Stones chardonnay, the discussion explores how thoughtful innovation can help family wineries adapt to changing consumer preferences while remaining true to their heritage.